The End of June Isn’t the End of Pride
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shannon@razpr.com1371 views
Creative youth-culture agency and production company Young Hero has launched PRIDE 365, a new initiative targeted at increasing brand support for LGBTQ+ artists year-round. PRIDE 365 offers a platform for LGBTQ+ artists and brands to join forces and collaborate on creative projects and branded content, all year long, beyond the concentrated focus during June’s Pride Month celebrations. Argentinian artist Baby Yors helped kick-off PRIDE 365 with the initiative’s first project in collaboration with NOMO SOHO, a live musical performance and interview filmed from the hotel’s penthouse suite, and a social media face filter.
Agency: Young Hero Executive Creative Director: Roberto Max Salas Executive Creative Director: Nick Panayotopoulos Managing Partner: Zoë Bunyard Executive Producer: Micah Arthur Ross II Director: Young Hero Director of Photography: Matt Lucier Editor: Corey Lynch Designers: Roberto Max Salas & Corey Lynch Artist: Baby Yors Guitarist: Justin Garcia Sound: Joe Kick Bush
