Cutter - “Protect Your People” - BTS

Coolfire Studios recently produced a new broadcast campaign in partnership with St. Louis based advertising agency Rodgers Townsend. The campaign entitled “Protect Your People,” was produced for Cutter Backwoods Insect Repellent and Cutter Skinsations Insect Repellent; both of which are part of the Spectrum Brands portfolio.

This video is a behind the scenes look at what it took to pull off the first sizable location shoot in the St. Louis region since the COVID-19 pandemic began. Coolfire Studios has worked diligently to prepare proper COVID19 protocols to ensure that our crews, our cast and our clients are safe. Special thanks to ad agency Rodgers Townsend, Spectrum Brands, and Cutter Insect Repellent for trusting us with your work.